How To Automate A Facebook Ad Campaign For Small Businesses With Limited Time

Automated ads can help to not only save time but also optimize costs and take the guesswork out of Facebook advertising. You can input what your requirements are in terms of audience and budget, and Automated Ads will recommend personalized ads. Automated Ads are the perfect choice for people who do not have the time or experience to make Facebook ads themselves. They offer more customization than boosted posts and a lower risk of wasting your money than poorly optimized manually set up Facebook ads.

Why Choose Facebook Ads Automation?

You can create multiple versions of the same ad (up to 6) for A/B or multivariate testing. Facebook will then suggest call-to-action buttons, text and other creative details based on information from your Page. Once the ad has run for some time, metrics will be provided to analyse the efficacy of each. You can obtain customized or even automated audience suggestions for better targeting.

These are based on people near your business location or people who have interests related to your Page, etc. Another feature is the recommended budget to get the most results for your goal. An expected result based on your allocated budget can also be obtained from this. In addition, Facebook will provide regular notifications to keep you updated about performance and suggested changes, or indeed when the ad achieves results such as leads or sales.

How To Quickly Set Up Facebook Automated Ads.

You can set up Facebook Automated Ads by going to your Facebook Page and clicking the Promote button. Next, you choose the Get Started with Automated Ads option. You will then go through a fairly straightforward series of questions to help Facebook understand how your business works so it can offer you the best advice it can. From there you can pick the different ad version to use. These will all be used in the tests so you can later see which ones perform the best.

Then you choose a further goal: Get more leads, Get more bookings, or Get more traffic. The Get More Leads option directs you to create the lead form that you would use in the ad. Next, you need to make sure your design is perfect. You can edit the image, the headline, the description and the call-to-action button, and see your changes reflected in real-time.

Finally, you confirm the detailed settings of the ad, which include daily budget, special ad category, target audience and website placements (You can choose from FB, Instagram, and Messenger). Voila! You’re done.

Automated Ads Open The Door For More Sophisticated Marketing.

Using Facebook Automated Ads is like having a professional advertising expert leaning over your shoulder, helping you create the most effective Facebook ad campaign that you possibly can. But it limited in its scope – it can only help with leads, bookings or traffic. If you need further help or training with come fare pubblicità su facebook (automated or otherwise), this website provides excellent resources for that very purpose.